NPD November 2010
Printed From: Sports Gaming Nation
Category: SGN Forum
Forum Name: The Locker Room
Forum Discription: Discuss anything and everything related to videogames here.
URL: http://www.sportsgamingnation.com/sgnforums/forum_posts.asp?TID=2659
Printed Date: 03-29-2024 at 1:13pm
Topic: NPD November 2010
Posted By: Brent
Subject: NPD November 2010
Date Posted: 12-10-2010 at 1:16am
From Neogaf
5- week month; reporting period 10/31/10 through 11/27/10
Top 10 Games (New Physical Retail only; across all platforms incl. PC)
01. Call of Duty: Black Ops (360, PS3, Wii, PC, NDS) ACTIVISION BLIZZARD ** - http://content.usatoday.com/communities/gamehunters/post/2010/12/call-of-duty-black-ops-paces-record-setting-november-video-game-sales/1 - 8.4 Million
02. Assassin's Creed: Brotherhood (360, PS3) UBISOFT ** - http://www.neogaf.com/forum/showpost.php?p=24829564&postcount=953 - 1.14 Million
03. Just Dance 2 (Wii) UBISOFT
04. Madden NFL 11 (360, PS3, Wii, PS2, PSP) ELECTRONIC ARTS
05. Fable III (360) MICROSOFT**
06. Donkey Kong Country Returns (Wii) NINTENDO - http://www.neogaf.com/forum/showpost.php?p=24829564&postcount=953 - 430.5K
07. Need for Speed: Hot Pursuit (PS3, 360, Wii, PC) ELECTRONIC ARTS
08. Gran Turismo 5 (PS3) SONY** - http://www.neogaf.com/forum/showpost.php?p=24829564&postcount=953 - 400K
09. NBA 2K11 (360, PS3, Wii, PS2, PSP,PC) TAKE 2 INTERACTIVE
10. Wii Fit Plus (Wii) NINTENDO**
*NPD's monthly point-of-sale data reports on U.S. Games Industry
Sales occurring from new physical purchases at retail which is the
largest channel for games sales, but it does not represent 100% of
industry sales; it does not account for consumer purchases made via
digital distribution, used game sales, subscriptions, mobile game apps,
rentals, or social network games.
**(includes CE, GOTY editions, bundles, etc. but not those bundled with hardware)
Hardware:
Nintendo DS: http://nintendoeverything.com/57030/ - 1.5 Million (-11.8%)
Xbox 360: http://www.bloomberg.com/news/2010-12-09/microsoft-s-xbox-leads-u-s-video-game-sales-in-november-as-wii-recovers.html - 1.37 Million (+68%)
Wii: http://www.bloomberg.com/news/2010-12-09/microsoft-s-xbox-leads-u-s-video-game-sales-in-november-as-wii-recovers.html - 1.27 Million (+0.8%)
PS3: http://www.bloomberg.com/news/2010-12-09/microsoft-s-xbox-leads-u-s-video-game-sales-in-november-as-wii-recovers.html - 530k (-25%)
Originally Posted by Miladesn:
Major Nelson
Quote:
# November marks the sixth
consecutive month Xbox 360 leads video game consoles in sales, with 1.37
million units sold. (Source: NPD Group, November 2010)
# Xbox 360 is the only console to show double digit year-to-date growth
at 42%, making it the fastest-growing console in 2010. (Source: NPD
Group, November 2010)
# 50% of spending at retail this November (for current generation
consoles) was on the Xbox 360 platform. (Source: NPD Group, November
2010)
# During the month of November, four of the top ten console game titles
were for Xbox 360 including: Call of Duty: Black Ops, Fable III,
Assassin’s Creed Brotherhood, and Halo: Reach. (Source: NPD Group,
|
|
Originally Posted by NPD's Anita Frazier:
Overall
"November sales represent the best November on record in terms of new
physical retail sales. It bests November 2008 by roughly $30 million,
and that time frame was at the height of the music/dance genre sales."
"All categories were up over last year with the exception of portable hardware and software."
"The 360 platform accounted for over 40% of total industry sales driven
by the successful launch of Microsoft's Kinect. Xbox 360 accessories
accounted for 60% of that categories' dollar sales this month."
"Based on typical seasonality trends, new physical retail sales should
come in between $18.8B-$19.6B. The higher end of that range would
essentially be flat to last year. Gains in November offset a good
portion of the year-to-date declines."
"Remember that this data set represents new physical retail sales only.
We have begun to report on sales realized through other channels such as
used game sales, digital distribution and mobile apps among others. In
the first half of 2010, new physical retail sales at the total industry
level accounted for approximately 70% of the total consumer spend
against the industry, and while that is likely to change when full year
results are tabulated, it gives some context with which to evaluate the
portion that new physical retail sales represents."
Software
"Black Ops debuted as the best-selling game in its launch month (in
history) with black ops selling 8.4 million units at retail in the U.S.
With only one month of sales, it has become the 7th best-selling game of
all time, life-to-date."
"Black Ops accounted for 25% of all video game software units sold in the month of November."
"The Music/Dance genre increased 38% in unit sales over last November fueled by Just Dance 2 and Dance Central."
"We are now reporting sales at the total platform level instead of the
SKU level but if we were reporting the top 10 SKU's, Halo: Reach would
have been #10 this month."
Hardware
"The Xbox 360 was the best-selling console hardware system for the
month, realizing an incredible 68% increase over last November."
"The best-selling system overall was the Nintendo DS. It was a high/low
story for the DS this month with the new red SKU providing the most
sales and the white, lower-priced SKU being #2. It appears the DS
attracted two pockets of consumers: those looking for a unique
limited-edition product and those looking for value."
"We expect a big jump in sales in November due to seasonality and the
influence of holiday, but the change this November over October is
bigger across most platforms than it was last November. This could point
to the impact of aggressive retail promotions during the critical Black
Friday week."
Accessories
"The Xbox 360 Kinect was the best-selling accessory item in November.
With one month of sales, it's the top-selling accessory item in terms
of dollar sales on a year-to-date basis."
"The Xbox 360 platform contributed five of the top ten accessory items for the month."
-------------
Upcoming Fight Night Champion, MLB 2K11, Top Spin 4
|
Replies:
Posted By: koebner
Date Posted: 12-10-2010 at 9:38am
The BLOPS numbers are insane. GT5 sold well for the 3 days it was available in this period.
------------- http://profile.mygamercard.net/Brad+Company">
|
Posted By: K_Mosley
Date Posted: 12-10-2010 at 9:58pm
I bought BLOPS... For my son. It's a Christmas gift. He has COD 2, and I'll let him play online with my tag if he mutes the people he doesn't know. Now, 90% of his friends are playing Black Ops, so I guess he needs it to get in the game with them!
Kevin
------------- http://www.middleagedgamer.com - MiddleAgedGamer.com
|
Posted By: koebner
Date Posted: 12-11-2010 at 4:21pm
Originally posted by K_Mosley
I bought BLOPS... For my son. It's a Christmas gift. He has COD 2, and I'll let him play online with my tag if he mutes the people he doesn't know. Now, 90% of his friends are playing Black Ops, so I guess he needs it to get in the game with them!
Kevin |
Do you mean Modern Warfare 2 or Call of Duty 2? COD2 is a good,non-frenetic shooter.4 vs. 4 on big maps. If you can find a decent room,it can be quite good.
------------- http://profile.mygamercard.net/Brad+Company">
|
Posted By: K_Mosley
Date Posted: 12-11-2010 at 10:47pm
Sorry - I mean Modern Warefare. I don't play a ton of FPS's anymore, but it looks pretty cool. Lots of players online with it...
Kevin
------------- http://www.middleagedgamer.com - MiddleAgedGamer.com
|
Posted By: JasonSGN
Date Posted: 12-12-2010 at 12:04am
I will be contributing to Microsoft's December numbers since I just ordered a new Xbox Slim with a 250GB hard drive (no Kinect for me). I've been wanting to get a larger hard drive for a while and the new Xbox consoles are just so slick looking, so I decided to treat myself to it after making some money on side work. My kids are excited because they'll get my current console as their own. My son is starting to out-grow the games on the Wii, so it'll be a nice addition for him.
------------- http://profile.mygamercard.net/JasonSGN">
|
Posted By: Brent
Date Posted: 12-12-2010 at 12:50am
http://www.amazon.com/Tiger-Woods-PGA-Tour-Xbox-360/dp/B00386VN0E%20 - http://www.amazon.com/Tiger-Woods-PGA-Tour-Xbox-360/dp/B00386VN0E
******* $49.99 *******
-------------
Upcoming Fight Night Champion, MLB 2K11, Top Spin 4
|
Posted By: JasonSGN
Date Posted: 12-12-2010 at 9:01am
It was down to $39.99 last week.
------------- http://profile.mygamercard.net/JasonSGN">
|
|